Privacy policy

1) Introduction and contact details of the controller

1.1 We are pleased that you are visiting our website and thank you for your interest. Below, we inform you about the handling of your personal data when using our website. Personal data in this context are all data by which you can be personally identified.

1.2 The controller responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Arando OHG, Mühlenkamp 38, 28844 Weyhe, Germany, Tel.: +49 421 989 610 80, E-mail: info@arando-online.de. The controller responsible for the processing of personal data is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data.

2) Data collection when visiting our website

2.1 Where you use our website for information purposes only, i.e. if you do not register or otherwise transmit information to us, we only collect the data that your browser transmits to the page server (so-called “server log files”). When you access our website, we collect the following data, which are technically necessary for us to display the website to you:

Our website visited
Date and time at the time of access
Amount of data sent in bytes
Source/referrer from which you reached the page
Browser used
Operating system used
IP address used (if applicable: in anonymised form)

Processing is carried out in accordance with Art. 6(1)(f) GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data will not be disclosed or otherwise used. However, we reserve the right to review the server log files retrospectively if there are specific indications of unlawful use.

2.2 For security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or enquiries to the controller), this website uses SSL or TLS encryption. You can recognise an encrypted connection by the character string “https://” and the padlock symbol in your browser line.

3) Hosting & content delivery network

3.1 Shopify

For hosting our website and displaying the page content, we use the system of the following provider: Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland (“Shopify”)

Data are also transferred to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada

All data collected on our website are processed on the provider’s servers. We have concluded a data processing agreement with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorised disclosure to third parties.

In the case of a transfer of data to Canada, an adequate level of data protection is ensured by an adequacy decision of the European Commission.

3.2 Cloudflare

We use a content delivery network of the following provider: Cloudflare Inc., 101 Townsend St. San Francisco, CA 94107, USA

This service enables us to deliver large media files such as graphics, page content or scripts more quickly via a network of regionally distributed servers. Processing is carried out to safeguard our legitimate interest in improving the stability and functionality of our website pursuant to Art. 6(1)(f) GDPR. We have concluded a data processing agreement with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorised disclosure to third parties.

For transfers of data to the USA, the provider has certified to the EU-US Data Privacy Framework, which, on the basis of an adequacy decision of the European Commission, ensures compliance with the European level of data protection.

4) Cookies

In order to make visiting our website attractive and to enable the use of certain functions, we use cookies, i.e. small text files that are stored on your end device. Some of these cookies are automatically deleted after you close your browser (so-called “session cookies”), while other cookies remain on your end device for longer and enable the storage of page settings (so-called “persistent cookies”). In the latter case, you can find the storage duration in the overview of the cookie settings of your web browser.

Insofar as personal data are also processed by individual cookies used by us, the processing is carried out in accordance with Art. 6(1)(b) GDPR either for the performance of the contract, in accordance with Art. 6(1)(a) GDPR in the event that consent has been given, or in accordance with Art. 6(1)(f) GDPR to safeguard our legitimate interests in the best possible functionality of the website as well as in a customer-friendly and effective design of the visit to the website.

You can set your browser so that you are informed about the setting of cookies and can decide individually about their acceptance or can exclude the acceptance of cookies for certain cases or generally.

Please note that if you do not accept cookies, the functionality of our website may be restricted.

5) Contacting us

5.1 Judge.me

For review reminders, we use the services of the following provider: Judge.me Ltd., c/o Buckworths, 2nd Floor, 1-3 Worship Street, London, England, EC2A 2AB, United Kingdom

Exclusively on the basis of your express consent in accordance with Art. 6(1)(a) GDPR, we transmit your e-mail address and, where applicable, other customer data to the provider so that the provider can contact you by e-mail with a review reminder.

You may revoke your consent at any time with effect for the future by notifying us or the provider.

We have concluded a data processing agreement with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorised disclosure to third parties.

In the case of a transfer of data to the provider’s location, an adequate level of data protection is ensured by an adequacy decision of the European Commission.

5.2 When you contact us (e.g. via contact form or e-mail), personal data are processed only for the purpose of processing and responding to your request and only to the extent necessary for this purpose.

The legal basis for processing these data is our legitimate interest in responding to your request pursuant to Art. 6(1)(f) GDPR. If your contact is aimed at concluding a contract, the additional legal basis for processing is Art. 6(1)(b) GDPR. Your data will be deleted when it can be inferred from the circumstances that the matter in question has been conclusively clarified and provided that no statutory retention obligations prevent deletion.

6) Data processing when opening a customer account

Pursuant to Art. 6(1)(b) GDPR, personal data are further collected and processed to the extent required in each case when you provide them to us when opening a customer account. Which data are required for the opening of an account can be seen from the input screen of the relevant form on our website.

You may delete your customer account at any time by sending a message to the above address of the controller. After deletion of your customer account, your data will be deleted, provided that all contracts concluded via the account have been fully performed, no statutory retention periods prevent deletion, and no legitimate interest on our part in further storage continues to exist.

7) Use of customer data for direct marketing

7.1 Subscription to our e-mail newsletter

If you subscribe to our e-mail newsletter, we will regularly send you information about our offers. The only mandatory information required for sending the newsletter is your e-mail address. Providing further data is voluntary and will be used to address you personally. For sending the newsletter we use the so-called double opt-in procedure, which ensures that you only receive newsletters once you have expressly confirmed your consent to receiving the newsletter by activating a verification link sent to the e-mail address provided.

By activating the confirmation link, you give us your consent to use your personal data pursuant to Art. 6(1)(a) GDPR. In this process, we store the IP address entered by your internet service provider (ISP) as well as the date and time of registration in order to be able to trace any possible misuse of your e-mail address at a later date. The data collected by us when you subscribe to the newsletter are used strictly for the stated purpose.

You can unsubscribe from the newsletter at any time via the link provided in the newsletter or by sending a corresponding message to the controller named at the beginning. After you unsubscribe, your e-mail address will be deleted from our newsletter distribution list without undue delay, unless you have expressly consented to further use of your data or we reserve the right to use your data beyond this, as permitted by law and as informed to you in this notice.

7.2 Klaviyo

Our e-mail newsletters and other promotional e-mail communications are sent via this provider: Klaviyo, Inc., 125 Summer St., Ste 600, Boston, MA 02110, USA

On the basis of our legitimate interest in effective and user-friendly e-mail marketing, we disclose the data you provided when registering to this provider pursuant to Art. 6(1)(f) GDPR so that the provider can send e-mails on our behalf.

Subject to your express consent pursuant to Art. 6(1)(a) GDPR, the provider also carries out a statistical analysis of the success of e-mail campaigns by means of web beacons or tracking pixels in the e-mails sent, which can measure open rates and specific interactions with the content of the newsletter. In doing so, device information (e.g. time of access, IP address, browser type and operating system) is also collected and evaluated, but not combined with other data sets.

You may revoke your consent to e-mail tracking at any time with effect for the future.

We have concluded a data processing agreement with the provider, which protects the data of our website visitors and prohibits disclosure to third parties.

7.3 Basket reminders by e-mail

If you discontinue your purchase with us before completing the order, you have the option of receiving a one-off reminder by e-mail of the contents of your virtual shopping basket.

The only mandatory information required to send this reminder is your e-mail address. Providing further data is voluntary and may be used to address you personally. For sending the e-mail we use the so-called double opt-in procedure, which ensures that you only receive a notification once you have expressly confirmed your consent in this regard by activating a verification link sent to the e-mail address provided.

By activating the confirmation link, you give us your consent to use your personal data pursuant to Art. 6(1)(a) GDPR for sending a basket reminder. In this process, we store the IP address entered by your internet service provider (ISP) as well as the date and time of registration in order to be able to trace any possible misuse of your e-mail address at a later date. The data collected by us when you register for our e-mail notification service are used strictly for the stated purpose.

You can unsubscribe from the basket reminders at any time by sending a corresponding message to the controller named at the beginning. After you unsubscribe, your e-mail address will be deleted from the distribution list set up for this purpose without undue delay, unless you have expressly consented to further use of your data or we reserve the right to use your data beyond this, as permitted by law and as informed to you in this notice.

8) Data processing for order processing

8.1 Insofar as necessary for the performance of the contract for delivery and payment purposes, the personal data collected by us will be disclosed to the commissioned transport company and the commissioned credit institution pursuant to Art. 6(1)(b) GDPR.

If, on the basis of a corresponding contract, we owe you updates for goods with digital elements or for digital products, we process the contact data you provided when placing the order in order to inform you personally within the scope of our statutory information obligations pursuant to Art. 6(1)(c) GDPR. Your contact data will be used strictly for the purpose of communications regarding updates owed by us and will only be processed by us for this purpose insofar as this is necessary for the respective information.

For the processing of your order, we also work with the service provider(s) listed below, who support us in whole or in part in the performance of contracts concluded. Certain personal data will be transmitted to these service providers in accordance with the following information.

8.2 Disclosure of personal data to shipping service providers

- Deutsche Post

We use the following provider as a transport service provider: Deutsche Post AG, Charles-de-Gaulle-Straße 20, 53113 Bonn, Germany

We disclose your e-mail address and/or telephone number to the provider pursuant to Art. 6(1)(a) GDPR prior to delivery of the goods for the purpose of arranging a delivery date or for delivery notification, provided that you have given your express consent for this during the ordering process. Otherwise, we disclose only the recipient’s name and the delivery address to the provider for the purpose of delivery pursuant to Art. 6(1)(b) GDPR. Disclosure takes place only insofar as this is necessary for the delivery of the goods. In this case, prior coordination of the delivery date with the provider or delivery notification is not possible.

You may revoke your consent at any time with effect for the future by notifying the controller named above or the provider.
- DHL

We use the following provider as a transport service provider: DHL Paket GmbH, Sträßchensweg 10, 53113 Bonn, Germany

You may revoke your consent at any time with effect for the future by notifying the controller named above or the provider.

8.3 Use of payment service providers (payment services)

- Apple Pay

If you choose the “Apple Pay” payment method of Apple Distribution International (Apple), Hollyhill Industrial Estate, Hollyhill, Cork, Ireland, payment is processed via the “Apple Pay” function of your end device operated with iOS, watchOS or macOS by charging a payment card stored with “Apple Pay”. Apple Pay uses security features integrated into your device’s hardware and software to protect your transactions. In order to authorise a payment, it is therefore necessary to enter a code previously set by you and to verify using the “Face ID” or “Touch ID” function of your end device.

For the purpose of payment processing, the information you provide in the course of the order process together with the information about your order is transmitted to Apple in encrypted form. Apple then encrypts these data again with a developer-specific key before the data are transmitted for the execution of the payment to the payment service provider of the payment card stored in Apple Pay. The encryption ensures that only the website through which the purchase was made can access the payment data. After the payment has been made, Apple sends your device account number and a transaction-specific, dynamic security code to the originating website to confirm the success of the payment.

Insofar as personal data are processed in the course of the transmissions described, processing is carried out exclusively for the purpose of payment processing pursuant to Art. 6(1)(b) GDPR.

Apple retains anonymised transaction data, including the approximate purchase amount, the approximate date and the approximate time as well as an indication of whether the transaction was completed successfully. The anonymisation fully excludes any personal reference. Apple uses the anonymised data to improve “Apple Pay” and other Apple products and services.

If you use Apple Pay on iPhone or Apple Watch to complete a purchase that you made via Safari on Mac, the Mac and the authorisation device communicate via an encrypted channel on Apple’s servers. Apple does not process or store any of this information in a format that can identify you. You can disable the ability to use Apple Pay on your Mac in your iPhone settings. Go to “Wallet & Apple Pay” and disable “Allow Payments on Mac”.

Further information on data protection at Apple Pay can be found at the following internet address: https://support.apple.com/de-de/HT203027
- BLIK

One or more online payment methods of the following provider are available on this website: Polski Standard Płatności Sp. z o.o., Czerniakowska 87a, 00-718 Warsaw, Poland

For the processing of your payment, the payment data communicated during the order process (including name, address, bank and payment card information, currency and transaction number) as well as information about the contents of your order are disclosed to the provider pursuant to Art. 6(1)(b) GDPR. In this case, your data are disclosed exclusively for the purpose of processing payment with the provider and only insofar as this is necessary for that purpose.
- EPS transfer

One or more online payment methods of the following provider are available on this website: PSA Payment Services Austria GmbH, Handelskai 92, Gate 2,1200 Vienna, Austria

If you choose a payment method of the provider where you pay in advance (e.g. credit card payment), the payment data communicated during the order process (including name, address, bank and payment card information, currency and transaction number) as well as information about the contents of your order are disclosed to the provider pursuant to Art. 6(1)(b) GDPR. In this case, your data are disclosed exclusively for the purpose of processing payment with the provider and only insofar as this is necessary for that purpose.
- Google Pay

If you choose the “Google Pay” payment method of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”), payment is processed via the “Google Pay” application of your mobile end device operated with at least Android 4.4 (“KitKat”) and equipped with an NFC function by charging a payment card stored with Google Pay or a verified payment system (e.g. PayPal). To authorise a payment via Google Pay in an amount of more than €25.00, it is necessary to unlock your mobile end device beforehand using the verification measure set up in each case (e.g. facial recognition, password, fingerprint or pattern).

For the purpose of payment processing, the information you provide in the course of the order process together with the information about your order is transmitted to Google. Google then transmits your payment information stored with Google Pay to the originating website in the form of a one-time transaction number, with which a payment made is verified. This transaction number contains no information about the actual payment data of the means of payment stored with Google Pay, but is generated and transmitted as a one-time valid numeric token. In all transactions via Google Pay, Google merely acts as an intermediary for processing the payment transaction. The transaction is carried out exclusively in the relationship between the user and the originating website by charging the means of payment stored with Google Pay.

Insofar as personal data are processed in the course of the transmissions described, processing is carried out exclusively for the purpose of payment processing pursuant to Art. 6(1)(b) GDPR.

Google reserves the right to collect, store and evaluate certain transaction-specific information for each transaction made via Google Pay. This includes the date, time and amount of the transaction, merchant location and description, a description of the goods or services purchased provided by the merchant, photos you attached to the transaction, the name and e-mail address of the seller and buyer or the sender and recipient, the payment method used, your description of the reason for the transaction and, where applicable, the offer associated with the transaction.

According to Google, this processing is carried out exclusively pursuant to Art. 6(1)(f) GDPR on the basis of the legitimate interest in proper accounting, verification of transaction data and optimisation and maintenance of functionality of the Google Pay service.

Google also reserves the right to combine the processed transaction data with other information collected and stored by Google when using other Google services.

The terms of use of Google Pay can be found here:

https://payments.google.com/payments/apis-secure/u/0/get_legal_document?ldo=0&ldt=googlepaytos&ldl=de
Further information on data protection at Google Pay can be found at the following internet address:
https://payments.google.com/payments/apis-secure/get_legal_document?ldo=0&ldt=privacynotice&ldl=de
- iDeal

One or more online payment methods of the following provider are available on this website: Currence Holding BV, Beethovenstraat 300 Amsterdam, Netherlands

One or more online payment methods of the following provider are available on this website: Klarna Bank AB, Sveavägen 46, 111 34 Stockholm, Sweden

If you choose a payment method where the provider pays in advance (e.g. purchase on account or instalment purchase or direct debit), you will also be asked during the ordering process to provide certain personal data (first and last name, street, house number, postcode, place, date of birth, e-mail address, telephone number, where applicable data on an alternative means of payment).

In order to safeguard our legitimate interest in assessing the creditworthiness of our customers, these data are passed on by us to the provider for the purpose of a credit check pursuant to Art. 6(1)(f) GDPR. The provider checks, on the basis of the personal data you provide as well as other data (such as shopping basket, invoice amount, order history, payment experience), whether the payment option you have selected can be granted with regard to risks of non-payment and/or default.

For the decision within the scope of the application review, in addition to internal provider criteria pursuant to Art. 6(1)(f) GDPR, identity and creditworthiness information from the following credit agencies may be taken into account:

https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/credit_rating_agencies

The credit report may contain probability values (so-called score values). Insofar as score values are included in the result of the credit report, they are based on a scientifically recognised mathematical-statistical procedure. The calculation of the score values includes, among other things, but not exclusively, address data.

You may object to this processing of your data at any time by notifying us or the provider. However, the provider may remain entitled to process your personal data where this is necessary for contractually compliant payment processing.
- Paypal

One or more online payment methods of the following provider are available on this website: PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg

If you choose a payment method of the provider where you pay in advance, the payment data communicated during the order process (including name, address, bank and payment card information, currency and transaction number) as well as information about the contents of your order are disclosed to the provider pursuant to Art. 6(1)(b) GDPR. In this case, your data are disclosed exclusively for the purpose of processing payment with the provider and only insofar as this is necessary for that purpose.

If you choose a payment method where we pay in advance, you will also be asked during the ordering process to provide certain personal data (first and last name, street, house number, postcode, place, date of birth, e-mail address, telephone number, where applicable data on an alternative means of payment).

In order to safeguard our legitimate interest in assessing your creditworthiness in such cases, these data are passed on by us to the provider for the purpose of a credit check pursuant to Art. 6(1)(f) GDPR. The provider checks, on the basis of the personal data you provide as well as other data (such as shopping basket, invoice amount, order history, payment experience), whether the payment option you have selected can be granted with regard to risks of non-payment and/or default.

One or more online payment methods of the following provider are available on this website: Shopify International Limited, Victoria Buildings, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland

9) Online marketing

Google AdSense

This website uses Google AdSense, a web advertising service of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). Google AdSense uses so-called cookies, i.e. text files that are stored on your computer and enable an analysis of your use of the website. In addition, Google AdSense also uses so-called “web beacons” (small invisible graphics) to collect information, by means of which simple actions such as visitor traffic on the website can be recorded, collected and evaluated. The information generated by the cookie and/or web beacon (including your IP address) about your use of this website is generally transmitted to a Google server and stored there. This may also involve transmission to servers of Google LLC in the USA.

Google uses the information obtained in this way to evaluate your usage behaviour with regard to the AdSense advertisements. The IP address transmitted by your browser as part of Google AdSense is not combined with other data held by Google. The information collected by Google may be transferred to third parties where required by law and/or where third parties process these data on Google’s behalf.
All processing described above, in particular the reading of information on the end device used by means of cookies and/or web beacons, will only be carried out if you have given us your express consent to do so pursuant to Art. 6(1)(a) GDPR. Without such consent, Google AdSense will not be used during your visit to our website.

You may revoke your consent at any time with effect for the future by deactivating this service in the “cookie consent tool” provided on the website.

Further information on Google’s data protection provisions can be viewed here: https://business.safety.google/intl/de/privacy/ and https://www.google.de/policies/privacy/

10) Web analytics services

10.1 Google Analytics 4

This website uses Google Analytics 4, a web analytics service of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”), which enables an analysis of your use of our website.

By default, when you visit the website, Google Analytics 4 sets cookies which are stored on your end device as small text modules and collect certain information. The scope of this information also includes your IP address, which, however, is shortened by Google by the last digits in order to exclude direct personal identification.

The information is transmitted to Google servers and processed there. This may also include transfers to Google LLC, headquartered in the USA.

Google uses the information collected on our behalf to evaluate your use of the website, to compile reports on website activity for us and to provide other services related to website use and internet use. The shortened IP address transmitted by your browser as part of Google Analytics is not combined with other data held by Google. The data collected as part of the use of Google Analytics 4 are stored for a period of two months and then deleted.

All processing described above, in particular the setting of cookies on the end device used, will only take place if you have given us your express consent pursuant to Art. 6(1)(a) GDPR.
Without your consent, Google Analytics 4 will not be used during your visit to our website. You may revoke your consent at any time with effect for the future. To exercise your right of revocation, please deactivate this service via the “cookie consent tool” provided on the website.

We have concluded a data processing agreement with Google, which ensures the protection of the data of our website visitors and prohibits unauthorised disclosure to third parties.

Further legal information on Google Analytics 4 can be found at https://business.safety.google/intl/de/privacy/, https://policies.google.com/privacy?hl=de&gl=de and at https://policies.google.com/technologies/partner-sites

Demographic features
Google Analytics 4 uses the special “demographic features” function and can use it to create statistics that make statements about the age, gender and interests of website visitors. This is done by analysing advertising and information from third parties. This enables target groups for marketing activities to be identified. However, the data collected cannot be assigned to any specific person and are deleted after being stored for a period of two months.

Google Signals
As an extension to Google Analytics 4, Google Signals may be used on this website to enable cross-device reports to be created. If you have activated personalised ads and linked your devices to your Google account, Google may, subject to your consent to the use of Google Analytics pursuant to Art. 6(1)(a) GDPR, analyse your usage behaviour across devices and create database models, including for cross-device conversions. We do not receive any personal data from Google, but only statistics. If you wish to stop cross-device analysis, you can deactivate the “Personalised advertising” function in the settings of your Google account. To do so, follow the instructions on this page: https://support.google.com/My-Ad-Center-Help/answer/12155764?hl=de
Further information about Google Signals can be found at the following link: https://support.google.com/analytics/answer/7532985?hl=de

UserIDs
As an extension to Google Analytics 4, the “UserIDs” function may be used on this website. If you have consented to the use of Google Analytics 4 pursuant to Art. 6(1)(a) GDPR, created an account on this website and log in to this account on various devices, your activities, including conversions, can be analysed across devices.

10.2 Google Tag Manager

This website uses the “Google Tag Manager”, a service of the following provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter: “Google”).

Google Tag Manager provides a technical basis for bundling various web applications, including tracking and analytics services, and for calibrating, controlling and linking them to conditions via a single user interface. Google Tag Manager itself does not store any information on users’ end devices or read such information. Nor does the service carry out any independent data analyses. However, when you access a page, your IP address is transmitted to Google and may be stored there. Transfer to servers of Google LLC in the USA is also possible.

This processing will only be carried out if you have given us your express consent to do so pursuant to Art. 6(1)(a) GDPR. Without such consent, Google Tag Manager will not be used during your visit to our website. You may revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the “cookie consent tool” provided on the website.

We have concluded a data processing agreement with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorised disclosure to third parties.

Further legal information on Google Tag Manager can be found at https://business.safety.google/intl/de/privacy/ and https://policies.google.com/privacy?hl=de&gl=de

10.3 Microsoft Clarity

This website uses the web analytics service of the following provider: Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399 USA

By means of cookies and/or comparable technologies (tracking pixels, web beacons, algorithms for reading end-device and browser information), the service collects and stores pseudonymised visitor data, including information about the end device used such as the IP address and browser information, in order to evaluate them for statistical analyses of usage behaviour on our website and to create pseudonymised usage profiles. Among other things, this makes it possible to analyse movement patterns (so-called heatmaps), which show the duration of page visits and interactions with page content (e.g. text entries, scrolling, clicks and mouse-overs). Pseudonymisation fundamentally excludes direct personal identification. Data are not combined with clear data about your person collected in other ways.

All processing described above, in particular the reading or storage of information on the end device used, will only be carried out if you have given us your express consent to do so pursuant to Art. 6(1)(a) GDPR. You may revoke your consent at any time with effect for the future by deactivating this service in the “cookie consent tool” provided on the website.

We have concluded a data processing agreement with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorised disclosure to third parties.

10.4 Shopify Analytics

This website uses the web analytics service of the following provider: Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland

Data are also transferred to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada

By means of cookies and/or comparable technologies (tracking pixels, web beacons, algorithms for reading end-device and browser information), the service collects and stores pseudonymised visitor data, including information about the end device used such as the IP address and browser information, in order to evaluate them for statistical analyses of usage behaviour on our website and to create pseudonymised usage profiles. Among other things, this makes it possible to analyse movement patterns (so-called heatmaps), which show the duration of page visits as well as interactions with page content (e.g. text entries, scrolling, clicks and mouse-overs). Pseudonymisation fundamentally excludes direct personal identification. Data are not combined with clear data about your person collected in other ways.

We have concluded a data processing agreement with the provider, which protects the data of our website visitors and prohibits disclosure to third parties.

In the case of a transfer of data to Canada, an adequate level of data protection is ensured by an adequacy decision of the European Commission.

10.5 Triple Whale Analytics

This website uses the web analytics service of the following provider: Triple Whale Inc., 7th Floor, Jaffa St 224, Jerusalem, Israel

By means of cookies and/or comparable technologies (tracking pixels, web beacons, algorithms for reading end-device and browser information), the service collects and stores pseudonymised visitor data, including information about the end device used such as the IP address and browser information, in order to evaluate them for statistical analyses of usage behaviour on our website and to create pseudonymised usage profiles. Among other things, this makes it possible to analyse movement patterns (so-called heatmaps), which show the duration of page visits as well as interactions with page content (e.g. text entries, scrolling, clicks and mouse-overs). Pseudonymisation fundamentally excludes direct personal identification. Data are not combined with clear data about your person collected in other ways.

We have concluded a data processing agreement with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorised disclosure to third parties.

In the case of a transfer of data to the provider’s location, an adequate level of data protection is ensured by an adequacy decision of the European Commission.

11) Retargeting/remarketing and conversion tracking

11.1 Meta Pixel

Within our online offering, we use the “Meta Pixel” service of the following provider: Meta Platforms Ireland Limited, 4 Grand Canal Quare, Dublin 2, Ireland (“Meta”)

If a user clicks on an advertisement placed by us on Facebook and/or Instagram, the URL of our linked page is extended by a parameter with the aid of “Meta Pixel”. This URL parameter is then entered into the user’s browser after the redirection by means of a cookie that our linked page itself sets.

On the one hand, this enables Meta to determine the visitors to our online offering as a target group for the display of advertisements (so-called “ads”). Accordingly, we use the service to display the Facebook and/or Instagram ads placed by us only to those users who have also shown an interest in our online offering or who have certain characteristics (e.g. interests in certain topics or products, which are determined on the basis of the websites visited) which we transmit to Meta (so-called “custom audiences”).

On the other hand, the “Meta Pixel” can be used to track whether users were redirected to our website after clicking on an advertisement and which actions they then perform there (so-called “conversion tracking”).

The data collected are anonymous for us, i.e. they do not enable us to draw any conclusions about the identity of users. However, the data are stored and processed by Meta so that a connection to the respective user profile is possible and Meta can use the data for its own advertising purposes.

All processing described above, in particular the setting of cookies for reading information on the end device used, will only be carried out if you have given us your express consent to do so pursuant to Art. 6(1)(a) GDPR. You may revoke your consent at any time with effect for the future by deactivating this service in the “cookie consent tool” provided on the website.

We have concluded a data processing agreement with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorised disclosure to third parties.

The information generated by Meta is generally transmitted to a Meta server and stored there; in this context, it may also be transmitted to servers of Meta Platforms Inc. in the USA.

11.2 Google Ads remarketing

This website uses retargeting technology of the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

For this purpose, Google places a cookie in the browser of your end device, which automatically enables interest-based advertising by means of a pseudonymous cookie ID and on the basis of the pages you have visited. Further data processing will only take place if you have agreed with Google that your internet and app browser history will be linked by Google to your Google account and that information from your Google account will be used to personalise ads that you view on the web. If, in this case, you are logged in to Google during your visit to our website, Google will use your data together with Google Analytics data to create and define target group lists for cross-device remarketing. For this purpose, Google temporarily links your personal data with Google Analytics data in order to create target groups. In the course of using Google Ads remarketing, personal data may also be transferred to the servers of Google LLC in the USA.

All processing described above, in particular the setting of cookies for reading information on the end device used, will only be carried out if you have given us your express consent to do so pursuant to Art. 6(1)(a) GDPR. Without such consent, retargeting technology will not be used during your visit to our website.

You may revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the “cookie consent tool” provided on the website.

Details on the processing initiated by Google and on how Google handles data from websites can be found here: https://policies.google.com/technologies/partner-sites

Further information on Google’s data protection provisions can be found here: https://business.safety.google/intl/de/privacy/ and https://www.google.de/policies/privacy/

11.3 Outbrain

This website uses retargeting technology of the following provider: Outbrain Inc., 39 W 13th Street, New York, NY 10011, USA

This enables visitors to our websites to be targeted with personalised, interest-based advertising who have already shown an interest in our shop and our products. The display of advertising materials is based on a cookie-based analysis of previous and current usage behaviour.

In the cases of retargeting technology, a cookie is stored on your computer or mobile end device in order to collect pseudonymised data about your interests and thus adapt the advertising individually to the stored information. These cookies are small text files that are stored on your computer or mobile end device. You are then shown advertising that, with a high degree of probability, corresponds to your product and information interests.

All processing described above, in particular the setting of cookies for reading information on the end device used, will only be carried out if you have given us your express consent to do so pursuant to Art. 6(1)(a) GDPR. Without such consent, retargeting technology will not be used during your visit to our website.

You may revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the “cookie consent tool” provided on the website.

For the transfer of data to the USA, the provider relies on the European Commission’s standard contractual clauses, which are intended to ensure compliance with the European level of data protection.

11.4 Taboola

This website uses retargeting technology of the following provider: Taboola Inc., 16 Madison Square West 7th Floor, New York, NY 10010, USA

All processing described above, in particular the setting of cookies for reading information on the end device used, will only be carried out if you have given us your express consent to do so pursuant to Art. 6(1)(a) GDPR. Without such consent, retargeting technology will not be used during your visit to our website.

You may revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the “cookie consent tool” provided on the website.

11.5 Google Ads conversion tracking

We use Google Ads in order to draw attention to our attractive offers on external websites by means of advertising materials (so-called Google Adwords). In relation to the data of the advertising campaigns, we can determine how successful the individual advertising measures are. In doing so, we pursue the aim of showing you advertising that is of interest to you, making our website more interesting for you, and achieving a fair calculation of the advertising costs incurred.

The cookie for conversion tracking is set when a user clicks on an ad placed by Google. Cookies are small text files that are stored on your end device. These cookies generally lose their validity after 30 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognise that the user clicked on the ad and was redirected to that page. Each Google Ads customer receives a different cookie. Cookies cannot therefore be tracked across the websites of Google Ads customers. The information obtained with the aid of the conversion cookie is used to create conversion statistics for Google Ads customers who have opted for conversion tracking. Customers learn the total number of users who clicked on their ad and were redirected to a page tagged with a conversion tracking tag. However, they do not receive any information that can be used to personally identify users.

In the course of using Google Ads, personal data may also be transferred to the servers of Google LLC in the USA.

Details on the processing initiated by Google Ads conversion tracking and on how Google handles data from websites can be found here: https://policies.google.com/technologies/partner-sites

You may also permanently object to the setting of cookies by Google Ads conversion tracking by downloading and installing the browser plug-in made available by Google at the following link:
https://support.google.com/My-Ad-Center-Help/answer/12155656?hl=de

In order to address users whose data we have received within the scope of business or similar business relationships with even more interest-based advertising, we use a customer matching function within the scope of Google Ads. For this purpose, we transmit one or more files with aggregated customer data (primarily e-mail addresses and telephone numbers) to Google electronically. Google does not gain access to clear data, but automatically encrypts the information in the customer files during the transmission process by means of a special algorithm. Google can then only use the encrypted information to assign it to existing Google accounts that the data subjects have set up. This enables personalised advertising to be displayed across all Google services linked to the respective Google account.

The transmission of customer data to Google takes place exclusively if you have given us your express consent to do so pursuant to Art. 6(1)(a) GDPR. You may revoke this consent at any time with effect for the future. Further information on Google’s data protection measures in relation to the customer matching function can be found here: https://support.google.com/google-ads/answer/6334160?hl=de&ref_topic=10550182
Google’s data protection provisions can be viewed here: https://business.safety.google/intl/de/privacy/ and https://www.google.de/policies/privacy/

11.6 Google Ads conversion tracking

This website uses the online advertising programme “Google Ads” and, within the scope of Google Ads, conversion tracking of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). We use Google Ads in order to draw attention to our attractive offers on external websites by means of advertising materials (so-called Google Adwords). In relation to the data of the advertising campaigns, we can determine how successful the individual advertising measures are. In doing so, we pursue the aim of showing you advertising that is of interest to you, making our website more interesting for you, and achieving a fair calculation of the advertising costs incurred.

Details on the processing initiated by Google Ads conversion tracking and on how Google handles data from websites can be found here: https://policies.google.com/technologies/partner-sites

Please note that certain functions of this website may not be used or may only be used to a limited extent if you have disabled the use of cookies.
Google’s data protection provisions can be viewed here: https://business.safety.google/intl/de/privacy/ and https://www.google.de/policies/privacy/

11.7 Outbrain Pixel

This website uses the conversion tracking technology of the following provider: Outbrain, Inc., 39 W 13th St, New York 10011, USA

If you reached our website from an advertisement on the provider’s domain, the success of the advertisement can be tracked with the aid of cookies and/or comparable technologies (tracking pixels, web beacons, pings or HTTP requests).

We have concluded a data processing agreement with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorised disclosure to third parties.

11.8 Taboola Pixel

This website uses the conversion tracking technology of the following provider: Taboola Inc., 16 Madison Square West 7th Floor, New York, NY 10010, USA

For this purpose, certain end-device and browser information, including, where applicable, your IP address, are read by means of tracking technology in order to record and evaluate user actions predefined by us (e.g. completed transactions, leads, search queries on the website, views of product pages). This enables statistics on usage behaviour on our website after being redirected from an advertisement to be created, which serve to optimise our offering.
All processing described above, in particular the setting of cookies for reading information on the end device used, will only be carried out if you have given us your express consent to do so pursuant to Art. 6(1)(a) GDPR. You may revoke your consent at any time with effect for the future by deactivating this service in the “cookie consent tool” provided on the website.

We have concluded a data processing agreement with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorised disclosure to third parties.

11.9 TikTok Pixel

This website uses the conversion tracking technology of the following provider: TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland

We have concluded a data processing agreement with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorised disclosure to third parties.

12) Website functionalities

12.1 YouTube

This website uses plugins to display and play videos from the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

Data may also be transferred to: Google LLC., USA

If you access a page of our website that contains such a plugin, your browser establishes a direct connection to the provider’s servers at the latest at the time the video is played in order to load the content. Certain information, including your IP address, is transmitted to the provider in the process.

If playback of embedded videos is started via the plugin, the provider also uses cookies to collect information about user behaviour, to create playback statistics and to prevent abusive behaviour.

If you are logged into a user account with the provider during your visit to our website, your data will be assigned directly to your account when you click on a video. If you do not want your data to be associated with your account, you must log out before activating the playback button.

All of the processing described above, in particular the setting of cookies for reading information on the end device used, will only be carried out if you have given us your express consent to do so pursuant to Art. 6(1)(a) GDPR. You may revoke the consent given at any time with effect for the future by deactivating this service via the “cookie consent tool” provided on the website.

12.2 hCaptcha

On this website, we use the CAPTCHA service of the following provider: Intuition Machines, Inc., 350 Alabama St, San Francisco, CA 94110, USA

The service checks whether an entry is made by a natural person or abusively by machine and automated processing, and blocks spam, DDoS attacks and similar automated malicious access. In order to ensure that an action is performed by a human being and not by an automated bot, the provider collects the IP address of the end device used, identification data of the browser and operating system type used, as well as the date and duration of the visit and transmits these to the provider’s servers for evaluation.

The legal basis is our legitimate interest in establishing individual personal responsibility on the internet and preventing misuse and spam pursuant to Art. 6(1)(f) GDPR.

We have concluded a data processing agreement with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorised disclosure to third parties.

13) Tools and miscellaneous

Cookie consent tool

This website uses a so-called “cookie consent tool” to obtain effective user consents for cookies requiring consent and cookie-based applications. The “cookie consent tool” is displayed to users when a page is accessed in the form of an interactive user interface on which consent for certain cookies and/or cookie-based applications can be granted by ticking a box. By using the tool, all cookies/services requiring consent are only loaded if the respective user gives corresponding consents by ticking the relevant boxes. This ensures that such cookies are only set on the user’s end device if consent has been granted.

The tool sets technically necessary cookies to store your cookie preferences. Personal user data are generally not processed in this context.

If, in individual cases, personal data (such as the IP address) are nevertheless processed for the purpose of storing, assigning or logging cookie settings, this is done pursuant to Art. 6(1)(f) GDPR on the basis of our legitimate interest in lawful, user-specific and user-friendly consent management for cookies and thus in a lawful design of our website.

A further legal basis for processing is also Art. 6(1)(c) GDPR. As controller, we are subject to the legal obligation to make the use of technically non-essential cookies dependent on the respective user’s consent.

Where necessary, we have concluded a data processing agreement with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorised disclosure to third parties.

Further information on the operator and the setting options of the cookie consent tool can be found directly in the corresponding user interface on our website.

14) Rights of the data subject

14.1 Applicable data protection law grants you the following data subject rights (rights of access and intervention) vis-à-vis the controller with regard to the processing of your personal data, whereby reference is made to the legal basis cited for the respective conditions for exercising these rights:

Right of access pursuant to Art. 15 GDPR;
Right to rectification pursuant to Art. 16 GDPR;
Right to erasure pursuant to Art. 17 GDPR;
Right to restriction of processing pursuant to Art. 18 GDPR;
Right to be informed pursuant to Art. 19 GDPR;
Right to data portability pursuant to Art. 20 GDPR;
Right to withdraw consents granted pursuant to Art. 7(3) GDPR;
Right to lodge a complaint pursuant to Art. 77 GDPR.

14.2 RIGHT TO OBJECT

IF, WITHIN THE SCOPE OF A BALANCING OF INTERESTS, WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST, YOU HAVE THE RIGHT AT ANY TIME, ON GROUNDS RELATING TO YOUR PARTICULAR SITUATION, TO OBJECT TO THIS PROCESSING WITH EFFECT FOR THE FUTURE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL CEASE PROCESSING THE DATA CONCERNED. HOWEVER, FURTHER PROCESSING REMAINS RESERVED IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, RIGHTS AND FREEDOMS, OR IF THE PROCESSING SERVES THE ESTABLISHMENT, EXERCISE OR DEFENCE OF LEGAL CLAIMS.

IF WE PROCESS YOUR PERSONAL DATA FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSES OF SUCH MARKETING. YOU MAY EXERCISE THE OBJECTION AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL CEASE PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.

15) Duration of storage of personal data

The duration of the storage of personal data is determined by the respective legal basis, the purpose of processing and, where applicable, additionally by the respective statutory retention period (e.g. retention periods under commercial and tax law).

Where personal data are processed on the basis of express consent pursuant to Art. 6(1)(a) GDPR, the data concerned are stored until you withdraw your consent.

If statutory retention periods exist for data that are processed in the context of legal transactions or obligations similar to legal transactions on the basis of Art. 6(1)(b) GDPR, these data are routinely deleted after expiry of the retention periods, provided that they are no longer required for the performance of the contract or for initiating a contract and/or that no legitimate interest on our part in further storage continues to exist.

Where personal data are processed on the basis of Art. 6(1)(f) GDPR, these data are stored until you exercise your right to object pursuant to Art. 21(1) GDPR, unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or the processing serves the establishment, exercise or defence of legal claims.

Where personal data are processed for the purposes of direct marketing on the basis of Art. 6(1)(f) GDPR, these data are stored until you exercise your right to object pursuant to Art. 21(2) GDPR.

Unless otherwise stated in the other information in this notice about specific processing situations, stored personal data are otherwise deleted when they are no longer necessary for the purposes for which they were collected or otherwise processed.